The majority of people are “window shopping” before deciding to work with you or buy something. They’re looking at your website and social profiles.
The most impactful thing they see are the words– the copy on your site.
Are your words grabbing their attention? Communicating the value of your business? Does the reader leave because they’re bored? Or do they feel the need to become your customer?
Unfortunately, most small business owners don’t give second thought to the words on their website. They’re unknowingly leaving money on the table.
I get it. I don’t have the million-dollar marketing budget or thousands of employees helping me run my business. I’m the busy business owner wearing all of the different hats.
I’ve also learned that I’m not good at everything. Shocking, I know.
My business thrives the most when I stay focused on what I do best (writing) and seek help from other people who thrive where I fall short. I write copy for small businesses and entrepreneurs so they can focus on what they do best.
I want my local pastry chef to make the best croissants, and the barber to give the cleanest cuts. Not worry about their website copy and email marketing.
I know you’re busy. I am too.
My goal is to deliver the copy that your business deserves. And to do that quickly and efficiently.
I work with small businesses on a day rate.
What does that mean? I spend one day writing copy for your business. Of course, there’s some pre and post work that happens. But the end result is you get your copy fast. Some copywriters will have you waiting for months. I decided that’s not my style.
I’ll help you communicate with your potential customers wherever they might be.
Full Website Copy
Social Media Copywriting
Local Directory Listings
The first step is for you to decide that your copy needs to be refreshed. If it makes sense for us to work together, we’ll have a quick phone call so I can learn more about your business and your customers.
We’ll decide which type of copy you want for your business. Then I’ll do some research, and spend a day writing your copy.
I’ll share the copy with you, and make sure you’re 100% happy with everything. You copy & paste it onto your website, social media, or email platform. And then you start making more money!
Listen, I’m sure you passed English class with flying colors. I’m sure you can string a proper sentence together and you might know the difference between there and their. But I’m a better copywriter than you.
Hopefully you’re better at your business than I would be.
I’ve written copy for many different small businesses: realtors, gym owners, financial advisors, machine shops, restaurants, and plenty more. I’ve written and published 3+ million words in the past two years. Whether you need to update your entire website, get an email sequence that gives your new subscribers a proper welcome, or social media content, I’m ready to help.
You have people looking at your business online. That might be a handful of people, or 1,000s of people. The primary purpose of copywriting is to get those people to take action. To visit your restaurant, to buy your furniture, to book a sales call, or request a quote.
The copy on your website or in your emails is a virtual salesperson. Your copy can have a conversation with 10,000 people in a day and never get tired. It’s awake 24/7 and never takes a day off.
That doesn’t matter much when your copy stinks. A pro copywriter gives you the ideal salesperson:
Investing in quality copywriting is the quickest and easiest way to grow your business. Effective copy increases your conversion rates. If you have 100 people visiting your website and 1% of them book a call with you, your conversion rate is 1%. Improving your copy can increase your conversion rates, so out of the 100 people visiting your site, 5 people book a call.
You just 5x’d your business without getting any additional website traffic.
Pretty cool, huh?
I’m convinced copywriting is one of the best investments small business owners can make. While you’re doing what you do best, I’ve spent countless hours studying how to write persuasive copy.
Never underestimate the persuasive power of words.
Did you know copywriting made eating bacon for breakfast popular? Copywriters also take credit for daily teeth brushing, diamond engagement rings, and women’s hair dye.
The right words have inspired action for 100s of years. You have an opportunity to make your small business more persuasive. But, don’t make this investment if you can’t handle more customers.
If you want your business to grow, why wait? Hiring a copywriter for your small business is a relatively small investment that has a serious impact on your sales and revenue. I’ll write you the copy you deserve and your customers will love in a timely manner, and you’ll see the results almost immediately.
Here are some examples of what I can deliver when you book one copy day:
If you’re getting ready to launch a new website, or give your current website a refresh, this is for you. Here, most of the focus will be on your home page. I’ll also work with you to craft great Services, About, and Contact pages.
I’ll craft a sales page or landing page for your product, service, or course. This is a single website page that has one specific goal. This page you’re reading is a sales page for my small business copywriting services. These pages are typically ~1,500 words.
Most business owners understand the importance of email marketing, but few understand how to do it well. Did you know the average ROI on email marketing is 1 to 38. Every dollar spent returns $38 of revenue. I’ll write you 5 welcome emails that you can send to new subscribers or a post-sale series to recent customers.
This is copy you’d use on directory websites like Yelp or Google My Business. This is some of the most important copy because your potential customers are comparing you side by side to your competitors. You better say something convincing.
Want to be more active on social media? I’ll write 30 text posts that you can use whenever you want.
If you want more than one of these, you can book multiple days at a discount. But, let’s start with one.
No contract or hidden fees. I’ll work on your copy until you’re 100% happy.
After you book your copy day, I’ll send you a 5-minute survey to learn more about your business and what type of copy you want, and a few next steps. In most cases, your copy day will be within the next 10 days.